Dipiugi is an interior design & architecture company based in Dubai, UAE.
Since 2004, we handle projects in the United Arab Emirates and the region. From spectacular mansions in Al Ain and Abu Dhabi, to modern residences and villas in Dubai, to Mindshare MENA immaculate offices, Sansaya beauty clinic, BMI offices and many others. Each project is adapted to its specific site and realized as a wholly original, unique design with the characteristics of the personality and life style or corporate look of each client.
Specialized in custom-made turnkey projects, interior design studies and project management, we design, manufacture and/or import fit-outs furniture, lighting, wall covering, curtains and accessories. We propose different styles, themes and moods, based on our client’s requests and supply full set of drawings, perspectives and work schedule, always with high-end deliverables.
Our creative director, Sawsan Chammas Haber, has made her mark in the interior design world since 1996, first as the main designer at one of the prestigious firms in Beirut, then within our company Dipiugi, by handling highly luxurious projects that she has designed and executed in the UAE and the region, that eloquently express her “timeless elegance” style where luxury backs up with a purist vision of interior architecture.
Sawsan ever-evolving style is characterized by clean lines and neutral tones, blended with charming warmth and sumptuous opulence. Through Dipiugi, she puts her stamp on the homes of private clients as well as corporate offices, retail and commercial projects in the region, including showrooms, clinics, beauty salons and others.
As an entrepreneur, she made her marks as well by establishing her own furniture brand specialized in kids interiors, K-Kids, back in 2003. Later on, Sawsan got two furniture franchises to the UAE: the Italian Giovanni Sforza in 2008 when she opened their first flagship boutique showroom in the region, and Estetik Decor, a Turkish brand, in 2016 opening their first showroom in the UAE in Dubai design district.
In terms of media presence, she was featured in many magazines since her early beginnings like Emirates home, Identify, Elite monde, OK Middle East, Lamasat, Mondanite and many others. But it was in 2009 that she started her TV appearances as a weekly guest on MBC morning show for more than two years discussing various subjects related to her field, showing home makeovers and sharing interior design tips with the viewers. In 2011, she had monthly interviews at Dubai TV Morning Show discussing interior design trends. In 2013 and 2014 she was very active on Gheir digital magazine, giving design tips for readers. In 2015 and 2016, she was a frequent guest on Al Dafra TV showcasing some of her makeover projects. In 2016 and 2017 she organized workshops in collaboration with Dubai Business Woman Council and some international brands such as Bernardaud & Estetik Decor, speaking about different design-related subjects. In 2018, she was interviewed by Sky News, highlighting her career and vision, and Zahrat Al Khaleej published an other interview of Sawsan about one of her favorite classical projects. Apartment 51 has chosen Sawsan as an interior design influencer to promote their items on their social media channels. She has also worked in partnership with Ferrero Rocher Middle East to give Christmas tips in different videos. She has been featured in Architectural Digest for their edition “The Art of Dining”.
In 2019, she had interviews with Al Hurra News talking about vintage style, and Sama Dubai talking about the importance of lighting in interior design. The same year, she designed her luxurious home at The Nest, in Al Barari, Dubai. Another success story where she collaborated with international Italian & Spanish brands like Natuzzi, Foscarini, Lodes, Masiero, Talenti, Vondom… all trusted Sawsan’s taste. Video episodes were created for each area of the house showcasing the makeover. This caught the eyes of the biggest magazines in the region since its completion: Sawsan’s home was featured by the most prestigious magazines in the region: Vogue Arabia in 2020, Zahrat Al Khaleej, Lamasat, Mojeh, Harper Bazaar, AD Middle East. Later this year, Swarovski chose her to present their beautiful Ramadan collection during a private masterclass. Besides the magazines interviews, she was a guest on several shows on Al Arabiya TV morning show to share with the viewers her tips about home decor.
Intuitive and perfectionist, Sawsan Chammas Haber applies a rigorous aesthetic to the research she follows throughout each of her creations, she draws and outlines with perfection the contours of an elegant style in both sleek contemporary and classical luxury.